Snapchat wants to turn your NFTs into filters


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Snap is one of many social media platforms trying to get in on the NFT action.

Snap is one of many social networking platforms trying to get into the NFT action.
Photo: STRMX (AP)

SnapchatSnap has joined a host of tech companies looking to capitalize on the NFT trend. They have added their own spins on digital art and are now part of a group that is trying to join the ranks. Snap is reportedlyAs a way to share their work with admiring fans, creators are currently testing new ways to use NFTs as filters in social media.

The feature is being developed and could be available as early as August. AccordingThe Financial Times. Artists will now be able transform non-fungible tokens in Snapchat augmented reality filters that can be overlayed on real world backgrounds. This feature will be tested with a small number of creators before being officially implemented.

Snapchat will not charge creators to use this feature. AccordingTechCrunch. The platform instead hopes to make partnership agreements with third parties, which would allow creators to monetize Snap’s display of their NFTs.

NFTs are not as hot today as they were back when digital art was first popularized, but some social media companies still play in the NFT world.To stay relevant. Twitter was the first to offer this service last year. NFT profile picturesIn collaboration with OpenSea, the NFT marketplace. Meta also owned Facebook and Instagram. In May, they opened up a small group of users to experiment with NFTs. share NFTs they’ve created or boughtVisit their profiles to get started.

Snapchat has recently launched its premium version, called Snapchat Plus with a couple of new features like marking specific friends as your ‘BFF.’ It’s not clear yet whether the NFT feature will be part of the premium version, or just regular Snapchat.


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