Shopee: The Multinational Technology Company Taking Over the eCommerce World


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As of this writing, the Shopee app, available in both the Android and iOS app stores, already has over 1 million downloads from users worldwide who are interested in the revolutionary e-commerce platform that it offers. But who exactly is Shopee, and why should you trust your business to them? In this article, we’ll examine everything you need to know about Shopee as an e-commerce marketplace, and why Shopee might be right for you.

Image Source- Reuters

What is Shopee?
Shopee is an app-based ecommerce platform that lets people buy from more than 1,400,000 product categories. Shopee was launched in 2010 by Indonesian company PT Media Nusantara Citra and has grown to become a multinational technology company with over 100 million downloads in Southeast Asia, India and Latin America.
With its diverse range of products available on the app, Shopee has captured consumers’ attention. To date, Shopee has made several acquisitions to become one of the leading mobile commerce players.
The company’s aim is to provide an affordable shopping experience for everyone by partnering with local retailers as well as big brands like Nike and Adidas.

Shopee’s Mission and History
Shopping on the internet has taken off in recent years, with a huge number of consumers shopping for clothes, electronics and other goods from their desktop or mobile devices. Shopee is one of the latest companies to join this space, with a mission to provide a wider selection of products to customers at competitive prices. Founded in Malaysia in 2015 by Lim Jit Min, Shope is now available in over 100 countries and has expanded into other areas such as food delivery.

Shopee’s Business Model
You may not have heard of Shopee, but it’s one of the fastest-growing startups in Southeast Asia. Shopee is a Korean company that offers an app for Android and iOS, as well as desktop and mobile sites for shopping. Shopee has managed to grow quickly in a region that has traditionally been dominated by Alibaba Group Holding Ltd. (NYSE: BABA). How is this possible? According to TechCrunch, Shopee’s business model is what sets it apart from Alibaba. Unlike Alibaba, which relies on advertising, Shopee charges merchants upfront fees based on a variety of factors including category and monthly sales volume, with a 0% commission rate. In addition,

Shopee’s Competitive Advantage
One of Shopee’s competitive advantages is its size. With so many different countries and languages represented, they can offer a wide range of products to match the needs of their customers in each region. And with over 200 million registered users, Shopee has plenty of shoppers to reach out to.
Shoppers also value Shopee because it offers them a way to resell items that they’ve purchased before at a discounted price. A key feature for this is its Pick-Up service which allows shoppers to pay for an item with cash and pick it up from a store near them or have it shipped directly to their home address.

Shopee’s Global Expansion
For a company that is already dominating their home market in Southeast Asia, it is unsurprising that they have been able to expand their reach across the globe with ease. With a presence in over 160 countries and counting, Shopee has managed to establish themselves as one of the most popular and innovative companies on the market. Shopee’s success can be attributed to their commitment to customer service and their ever-expanding range of products. Allowing customers to create an account with only an email address, Shope makes shopping online easy for even those who are not tech savvy.

Shopee’s Future Plans
For Shopees’s future plans, they have set their sights on becoming an ‘e-commerce company of the world’. To do this, they will be looking to expand their product offerings with new categories such as Fashion and Electronics. Shopee also has some more ambitious goals in mind, such as expanding into one of the Top 3 global marketplaces in 2020.
What is Shopee doing to achieve these goals? They are constantly adding new features to their app to make it easier for users, while at the same time making sure that they comply with regulations and laws in different markets. For example, they recently launched a service called ‘Shopee 2nd Day’, which delivers products from merchants who only sell online within two days across Southeast Asia.


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